New: Loyalty Program turns first-time guests into repeat bookings

Loyalty Program

Give guests an extra reason to come back.

A built-in loyalty program that earns points on stays, runs targeted campaigns, and automatically protects your margin when reservations cancel.

30 min

Setup and installation.

The cheapest reservation you’ll ever earn is the one from a guest who already knows your park. Loyalty isn’t a discount program. It’s a system for reminding past guests that booking direct is rewarded, faster, and theirs.

Camp Engine’s loyalty engine is built into the same flow that powers search, cart, and checkout. There’s no separate vendor, no separate login for guests, and no separate dashboard for you. Members earn points on every completed stay, redeem at checkout like a promo code, and automatically lose those points if they cancel, so the program protects your margin instead of giving it away.

Earning

Points On Every Completed Stay.

Configurable earn rates by night, by spend, or both. Loyalty points settle automatically once a reservation completes. No manual reconciliation, no missed nights.

  • Per-park earn rates with org-level defaults
  • Earn on nightly rate, total spend, or both
  • Sign-up bonus for first-time members
  • Optional opt-in or auto-enroll on first booking
Camp Engine guest-facing 'About Poncho's Points' modal: per-line points breakdown across reservation items, a 2× spring-fling bonus campaign multiplier, and the running pending-balance total

Bonus campaigns

Multiply Earnings On The Dates That Matter.

Drive shoulder-season demand with multiplier campaigns, fixed-bonus weekends, or sign-up rewards. Each one targeted by date range, length of stay, minimum spend, or specific parks.

  • Multiplier (2×, 3×) and fixed-bonus campaign types
  • Targeting by date, LOS, min spend, or park
  • Stackable rules with clear precedence
  • Live campaign preview before going public
Camp Engine bonus campaign editor showing a 'Spring Fling' campaign with display name, '2x Points On Any Reservation In April to June!' description, an Active toggle, and the Apr 01, 2026 – Jun 30, 2026 active date range

Redemption

Spend Points Right At Checkout.

Members redeem points the same way they enter a promo code. One input, instant discount, full transparency on what they earned and what's left.

  • In-checkout point redemption with live total updates
  • Configurable point-to-dollar conversion
  • Min/max redemption rules per reservation
  • Guest-facing terms surface on click
Camp Engine checkout payment step: 56,000 available points with a slider to apply them, '100 Points = 1 Dollar' conversion ratio shown, pending-points indicator, Pay In Full / Pay Minimum toggle, and a 'Place Reservation - Free With Points' CTA

Guest experience

A Loyalty Dashboard Guests Actually Use.

Members see their balance, transactions, and terms inside the same booking flow, plus a home-page callout that drives opt-ins from logged-in guests.

  • Balance + transaction history in the guest profile
  • Home page loyalty banner for logged-in members
  • Plain-language terms with one-tap opt-in / opt-out
  • Branded emails on milestone events
Guest loyalty dashboard showing a Trail Miles hero banner, current miles balance, and recent redemption transactions

Operator analytics

See What Loyalty Is Actually Worth.

Built-in reporting on member growth, redemption rate, repeat booking lift, and per-campaign ROI, so you can double down on what works and quietly retire what doesn't.

  • Per-campaign earn vs. redeem breakdowns
  • Member cohort repeat-booking lift
  • Average revenue per member vs. non-member
  • GA4 / PostHog events for every loyalty interaction
Camp Engine on-site performance dashboard in PostHog: daily revenue stacked by source plus the full booking conversion funnel from search results through reservation complete

Get Started

Get setup in one day.Free for one month.

No long-term contract. No setup fees. If it doesn’t move the needle, don’t keep it.

One month freeMonth-to-monthNo setup fees